Trans. Status:

Oral History Interview with Yvonne LaFleur, 2019 October 11

Higher Level Record: MSS 629
Call Number: MSS 629.93
Title: Oral History Interview with Yvonne LaFleur, 2019 October 11
Creator: LaFleur, Yvonne, b. 1947 (interviewee) -- More information
Cave, Mark, b. 1964 (interviewer) -- More information
The Historic New Orleans Collection (collector)
Date of Creation: 2019 October 11
Extent: Sound recording: 1 WAV file (54:00) : digital
Transcript: 37 pp. : digital
Object Name: oral histories (document genres)
WAVE (format)
digital audio
Collection Type: Oral Histories
Process/Technique: recording
Language: English
Biography/History: Mark Cave is the curator of manuscripts and oral historian for The Historic New Orleans Collection.
The Historic New Orleans Collection (THNOC) is a museum, research center, and publisher dedicated to preserving the history and culture of New Orleans and the Gulf South. The institution was founded in 1966 by General L. Kemper Williams and Leila Moore Williams -- collectors of Louisiana materials who wished to share their holdings with the public.
Scope and Content: Yvonne LaFleur was interviewed by Mark Cave on October 11, 2019 for the New Orleans Life Story Project. LaFleur begins the interview by discussing her parents and how she arrived in New Orleans as a child to live with her mother and aunts. Sewing was a passion from a very early age and something her mother encouraged her to pursue. LaFleur grew up in the 9th Ward and attended Saint Cecilia’s, Sisters of Maronite and Cabrini High School where the Missionary Sisters of the Sacred Heart were her instructors. The nuns proved profoundly influencial to her.
LaFleur briefly discusses school integration in the 9th Ward and provides fascinating insights into midcentury department store culture of Canal St. She talks about her time working in New York City, participation in 7th Avenue fashion shows, the cloth trade in China. LaFleur studied fashion merchandising at Louisiana State University but it was her time at Loyola that spurred an application of her knowledge of art to fashion design. LaFleur details how she opened her first business, how she got involved in fragrances, and from whom she draws inspiration. The interview is an excellent look into how a local entrepreneur got her start and thrived in the competitive world of women's fashion.
Notes: Yvonne LaFleur oral history, 2019 October 11, for the New Orleans Life Story Project, MSS 629, Williams Research Center, The Historic New Orleans Collection.
Multimedia: The Coco Chanel Of The Riverbend: An Oral History (WWNO "NOLA Life Stories" radio segment)
Restrictions: Open. Records are available for consultation.
See Collection Level record for detailed restriction statements regarding access and use.
Requesting: Please provide the reference staff with the manuscript call number.
Collection Theme(s): Women
Local Life and Customs
Subjects: LaFleur, Yvonne, b. 1947 -- More information
Maison Blanche -- More information
Godchaux's Department Store -- More information
D.H. Holmes Co. (New Orleans, La.) -- More information
Faget, Mignon, b. 1933 -- More information
Ninth Ward (New Orleans, La.)
New York (N.Y.)
Fashion design.
Accession Number: 2019.0426
Audio Link:
Transcript: Transcript
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